Brotzeit® is a modern German Bier Bar & Restaurant brand
that stands for an authentic German dining experience with
a modern, urban yet cosy setting.
At Brotzeit®, our diners can expect authentic German dishes
carefully crafted from only the finest ingredients, acclaimed
German beers served up to perfection, in an environment
that exudes what we Germans refer to as ‘Gemütlichkeit’. It’s
that warm, friendly and fuzzy vibe that you get when a place
feels just right.
The brand is confident and functional.
Brotzeit® outlets feature a mix of relaxed outdoor dining and
warm interiors. Think oak tables and leather benches
combined with straight lines and smooth surfaces.
Yet another interior feature that all outlets have in common is
a signature mural, playfully illustrating the history and
development of German beer culture.
Dining at Brotzeit® should be an experience we like to
describe as ‘gemütlich’; one that is intimate and deeply
grounded, a strong feeling of being amongst friends.
Our teams are focused and motivated to delivery just that,
every single time.
A good restaurant franchise is so
much more than ’just’ the brand it
carries; it’s the systems and
processes that have been put in
place and the people behind them
driving them that count.
It is the creativity and market
knowledge applied to its interior
design and operational setup, as
well as the level of support one
will experience when opening
a first outlet.
And finally, the ongoing support
one will receive to achieve
sustained business success
Strong Brand. Indisputable IP.
Organically built since 2006, the Brotzeit®
brand is strong, well known and established
and legally indisputable across the region
Unique Interior Design.
that blends traditional and modern
elements just right to attract a maximum
amount of diners.
When you’re done. We’re done.
A dedicated team of professionals with
decades of F&B retail experience is at your
side and won’t leave it, ever.
Support, Training, Quality Assurance
At Brotzeit® we are family. We’re in
constant touch with our regional Franchise
partners, be it digitally or through frequent
face to face visits to share know-how,
provide tips and tricks, and support their
effort to stay consistent with our brand.
The only contemporary, franchised German casual dining concept in the world
Strong focus on long-term sustainability and profitability for franchisee
Plug-and-Play systems and a complete set of operating manuals ease your star-up process with us.
A dedicated highly experienced team stands at your disposal to guide and support you in reaching your goals.
Top of industry sales volume and excellent levels of profitability
Brotzeit has developed various products, Intellectual Properties and equipment that are proprietary and specifically design for Brotzeit systems. These include but are not limited to:
Next to the individualized support by our dedicated franchise team, Brotzeit® partners are furnished with a comprehensive set of ‘manuals’ that cover every aspect of setting up and operating a Brotzeit® franchise.
Our international franchise operations team stands at the ready to support and assist with operational challenges including but not limited to:
We are ever interested in expanding the Brotzeit® family by finding strong, new franchise partners with the ability and the necessary resources to develop a new territory for our brand.
Our focused lies on organic and sustainable business growth by working in partnership with strategic area developers able to commit to a minimum of 3 restaurant units.
Single-Unit franchise deals are also available upon request.
Next to strong business acumen, a strong capital base to support both, the development of an agreed number of restaurants as well as the ongoing day-to-day operations of your Brotzeit® restaurants is crucial.
Besides a strong capital base to support daily operations and agreed expansion efforts, you will need to dispose of strong, local market know-how, and a strong business support network.
To succeed in the market of your choosing, you will further need to have a good understanding of consumer preferences a as well as the necessary business experience to overcome challenges related to licensing/gov, labour law and procurement matters.
We consider all our Franchisees as our friends!
A good cultural fit with our brand and our management team is important to us.
Possess knowledge in utilising systems and processes within a Hospitality, food service and/or restaurant environment.
Have an infrastructure and resource dedicated to supporting the development of our brands and opening schedules.
Have local knowledge, relationships and expertise in the areas of consumer preferences, real estate, government regulations, labour, and distribution issues.
Able to access to adequate capital, such that cash flow are sustainable for 2-3 year period while continuing to develop additional units.
Cultural fit and a passion for building a successful German Contemporary Bier Bar & Restaurant.
Submit ‘Request for Consideration’ via our website or by email
Completed ‘Franchise Application Form’
Completed ‘Market Survey Questionnaire
This formalizes your intention to take up a Brotzeit® franchise and goes along with a nonrefundable down-payment made to our name.
Come meet the team dedicated to support your future business.
Depending on the deal we will mutually agree upon, we will sign and Area Development Agreement (ADA) and/or a Single Franchise Unit Agreement (SUFA)
In November 2012, Brotzeit was awarded the Singapore Franchisor of the Year 2012 by the Franchising & Licensing Association (FLA) of Singapore. This award recognizes and rewards the most thriving franchise business in Singapore. It acknowledges the winner for establishing its franchise business system as the best in Singapore.
Brotzeit has also been granted multiple awards for our operating and culinary excellence:
Yes, however, you would have to provide us with a resume, a personal financial statement and other supporting documents for each partner or group member.
No, Brotzeit does not provide financing.
If you possess significant Casual Dining Restaurant management experience, you may wish to act as the Principal Operator. If you do not, an experience Principal Operator must be hired to run your restaurants.
The initial term is usually 10 years, with an option to renew for one additional 10 years term, provided that certain criteria are met and agreed.
Before opening your first Brotzeit® franchise unit, the designated ‘Principle Operator’ (either yourself or a hired proxy) and Executive Chef of your business must travel to Brotzeit® Singapore HQ to go through a minimum of six (6) weeks of training.
Trainings are provided at no additional cost. However, you’re expected to cover related outof-pocket, travel and lodging expenses.
In order to control the quality of our products, Brotzeit has a streamlined core menu. However, we will work with you to adapt some other items that may appeal to your local customer base.
The head of our international business unit supported by a multi-department team of experienced operations, hr, marketing, finance and culinary professionals will provide you with a 360º support network.
Their sole focus is to support you in growing a sustainable, and economically successful business in our mutual interest.
We are always looking for potential franchise partners who share the same passion and vision to grow and expand Brotzeit with us.
Contact us and be part of our journey in further building this successful German Bier Bar & Restaurant concept.